Product Engineering-as-a-Service

Enabling and empowering software product developers worldwide

G3 Telecom
Swych
August Of Money
Elmex
Hypersoft
Beehive Systems
Pbb
KPI
Mistletoe
EdgeOf System

Meet The Team

Enable customers to build marquee software products and captive development teams, retaining critical intellectual property in the form of patents, products, and people; Leverage PEaaS deep product engineering experience, resource optimization, and managed migration to incubator style shared workspace; Build an innovation and product-centric culture focused on achieving the customer’s overall business goals.

Mehul Desai

Co-founder & Chairman

Mehul Desai has spent over 20 years in the areas of intellectual property, product development, business development, strategy and international operations, focusing on ICT (or Information Communication Technologies) and related applications worldwide.

Mehul Desai has done pioneering work in the field of secure personalized transactions, with focus on finance, retail, healthcare, and government services for mobile phone users, evolving the Digital Wallet, to a Mobile Wallet, to a Lifestyle Container. Mehul co-founded C-SAM, Inc., a global technology provider for secure transaction solutions, which was acquired by MasterCard Worldwide in 2014.

Mehul Desai holds a B.S. in Telecommunication Engineering and a M.S. in Engineering Management.

Vimarsh Vasavada

Co-founder & CEO

Vimarsh Vasavada has spent over 15 years in areas of product engineering and software architecture. Associated with C-SAM for around 10 years and have played key role in defining CSAM’s flagship product Mobile Transaction Platform(MTP)’s architecture.

Founder of ojsource.com which has helped customers to meet different architectural and technical goals in overall technology strategy for product and also to do architect/design/develop an executable reference architecture blueprint. Also did a goal oriented and exploratory code review and suggest a refactoring plan and approach.

Vimarsh Vasavada is a gold medalist in Master of Computer Application /IT/Software (MCA).

Maulik Mehta

Co-founder & Advisor

Mr. Maulik C. Mehta, a Chartered Accountant & a Cost Accountant by qualification, is the Director and Chief Executive of Infinity Consultants Limited, a Baroda-based Management Consultancy Organization. He is also a director on the board of several other limited companies in his professional capacity.

He is currently the Chairman of the Central Gujarat Zonal Council of the Confederation of Indian Industries (CII), India’s premier Industry Association.

Between November 2001 and June 2006 he headed a company manufacturing high-performance Industrial Products. During this period, the turnover of the company rose 3 times and profits rose 5 times. He continues to be actively associated with the company as a Director.

Core Team

Highly differentiated professional services for building marquee software products and captive development teams, supported by unique methodologies and world-class infrastructure, delivered by experienced team of executives and professionals with proven track record of IP led software product development and global deployments.

Swati Ojha

Head HR

Yagnil Mehta

Program Manager

Ayushya Devmurari

Enterprise App Lead

Jasmin Javia

Mobility Lead

Aalap Vasavada

Creative Head

OUR STORY

Entrepreneurship to Innovation to Services

The year was 1998. After a couple false starts mobile telephony was poised to takeoff. Everyone started to talk about a billion mobile phones. C-SAM, which dreamt of a billion mobile wallets, was born in Chicago. C-SAM set out to build an all software infrastructure platform to aggregate all the disparate domains required for fulfilling highly secure transactions – seamlessly across the real and virtual worlds. What appeared to many as over engineering in the late 90’s turned out to be a critical component for mobile wallets a decade later – C-SAM was acquired by MasterCard Worldwide in 2014.

Over the past couple years practically every IP-driven software product company that we have been associated with – from New York to Abu Dhabi to Mumbai to Tokyo to Sydney – wanted to know how we built a marquee software product development group in Baroda. As some of this curiosity started to turn into a sincere request for support, we decided to setup PEaaS.

PEaaS embodies all our learnings over the past 25+ years of unique intellectual property driven software product development and global deployments, further strengthening the good and discarding the bad. PEaaS vision is to share those learnings with fellow software product developers worldwide, empowering them to blaze their own trail and fulfill their vision.

WHO, WHY & WHAT

Enable customers to build marquee software products and captive development teams, retaining critical intellectual property in the form of patents, products, and people;
Leverage PEaaS deep product engineering experience, resource optimization, and managed migration to incubator style shared workspace;
Build an innovation and product-centric culture focused on achieving the customer’s overall business goals.

WHO

Startups to Fortune 500 Compnies building unique IP based products and offerings for local as well as global markets

WHY

Conventional outsourcing of software development - products or services - results in loss of enterprise IP, where the (relative) advantage of resource optimization is dwarfed by significant reduction in overall enterprise value and erosion of competitive advantage; the only solution is PEaaS unique captive team development model and the managed migration to PEaaS`

WHAT

Highly differentiated professional services for building captive software development and deployment teams, supported by unique set of methodologies and world-class infrastructure, delivered by experienced team of executives and professionals with proven track record of IP led software product development and global deployments